Article Scheduling: A Strategy For Successful Link Building!

Search Engines like Google prefer blogs and sites that build back links at a uniform, gradual pace. If they detect unnatural spurts of back links to your site, they discount these links, and may even sandbox your site.

So, if you submit your articles by any automated process to 100’s of article directories at a time, and if the directories approve them quickly (which they will if your articles are good), chances are the back links you get may be discounted by SEs like Google. (Yes, if the content submitted to the directories is identical, that may be again discounted; the solution to this, as we’ve seen elsewhere in this blog, is in re-creating 100’s of unique, non-duplicate, versions of the article and submitting one per article directory, also changing the anchor texts, title, etc.)

However, your time is valuable, and you may not be able to keep submitting your articles by hand to different directories, one at a time, keeping a record of where you submitted which version, on which day. This may become practically impossible if you have many articles to submit.

So, how do you submit your articles and yet pre-empt SEs from penalizing you for mass submission? The answer lies in ‘automated drip-submission’, a software that submits your articles only to a certain number of article directories every day, while simultaneously keeping track of the submissions.

Submit the article you’ve prepared for re-creation to a scheduling software. The scheduler would schedule different versions of your article for submission to different article directories on different days. If, for some reason (like the non-availability of the site in question, or time-out), a few of them don’t get submitted, the scheduler should try to re-submit, or submit to alternative directories (postponing the re-submission for another day). The scheduler would also keep track of which versions have already been submitted, so that you don’t submit the same version to more than one directory.

How many articles should the scheduler be made to submit per day? No one knows for sure, but consensus appears to be that up to 20-25 a day should be just fine. So, if you’re planning to submit to about 500 article directories, the entire submission process (of every single article) should be over in less than one month.

This strategy should help your blog (or site) earn back links, at a gradual and natural pace. SEs should be happy, and you should be happy too!

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